Sarah is an Account Director and communications specialist with over nine years of experience in public relations and strategy. With expertise in the drinks sector, particularly whisky, she has led global campaigns from concept through to execution, managed high-profile brand launches and relaunches, and provided crisis communications advice.
Sarah has worked with a varied portfolio of local, national, and international brands, including Brown-Forman, Glenfiddich, Glen Moray, Finn Thompson, Whisky Auctioneer, Graham’s Family Dairy, and Gordonstoun School – attended by King Charles III.
Based in the Scottish Highlands, outside of work, you’ll find her trail running, snowboarding, wild swimming, or playing rugby – with shinty now a recent addition to her sporting line-up.