Muckle Media secured strong media coverage for the Impossible Row, with pre, during and post-event media relations.
Significant broadcast coverage was secured with both pre-event and post-event interviews arranged with the BBC on both BBC World Service and BBC News. Post-event coverage also went live on ITV, including an interview with Jamie.
Radio coverage was secured with BBC Good Morning Scotland and the Today Programme.
Print coverage appeared in The Scotsman, I, Edinburgh Evening News, The Times, The Herald, Daily Record. Meanwhile, online coverage appeared in The Times, The Scotsman, iNews, The Herald, Scottish Field.